Craigslist is a website that allows users to post ads and search for items. The website has become well-known for its user-generated content, including classifieds. In this blog post, we will explore how to use Craigslist traffic analytics to see which areas of the website are most popular and which ads are generating the most clicks. This information can be used to improve the layout and design of the website, as well as make strategic decisions about where to place ads.
Craigslist is one of the most popular classified ads websites in the United States. In this blog post, we’ll explore how Craigslist uses traffic analytics to optimize its site and better understand market share.
In December of 2013, Craigslist released its first set of traffic analytics data. The report showed that the majority (58%) of visits to Craigslist come from users who arrive on desktop computers. Mobile usage accounted for just over 30% of total visits. Of primary interest was how mobile usage changed over time: during the first half of 2013, mobile visits made up only 26% of total visits; by the second half, that number had increased to 41%.
What does this mean for Craigslist? The site’s focus on desktop browsing gives it an advantage over its competitors who are more heavily focused on mobile – especially when it comes to advertising revenue. In terms of market share, desktop use still dominates at 78%, but mobile usage has grown substantially in recent years and is expected to continue doing so. To keep up with this trend, it will be important for Craigslist to continue developing innovative ad products and strategies that work well on both desktop and mobile screens.
KANSAS CITY, Mo. – Feb. 15, 2015 – craigslist.org is the top site in the Kansas City area according to traffic analytics from Quantcast Corporation. The site had 46 million user visits in December 2014, accounting for 30 percent of all online traffic in the region.
“We are thrilled to be ranked as the leading destination in the Kansas City area,” said craigslist Media Group CEO Andrew Neathery. “Our mission is to give people access to affordable goods and services and we’re committed to providing a great experience for our users.”
Quantcast analyzed billions of pageviews across more than 500 sites worldwide and measured market share for each site using a 100-point scale. Sites with a score of 50 or higher were considered dominant.
In addition to craigslist.org, Quantcast also ranked Facebook #1, Google #2 and Amazon #3 in the Kansas City region.
Craigslist is a great resource for finding used items, but it can be difficult to determine which sections of the website are most popular. To help you gain an understanding of how your site is performing and where your market share is, kansascity.craigslist.org offers traffic analytics that show you what sections of the website are attracting the most attention from users. This information can help you make informed decisions about where to allocate resources in order to grow your business on craigslist.