Idealo.De Traffic Analytics & Marktanteil

In this blog post, we will take a look at’s traffic analytics and market share. Based on data from SimilarWeb, we will analyze how stacks up against its competitors in the German online marketplace. We will also discuss how has been able to grow its traffic and market share over the years.

About Idealo.De

ideala de is one of the most popular shopping websites in Germany. According to data from SimilarWeb, it is the fifth most visited website in the country with over 18 million unique visitors per month.

The website offers a price comparison service for a wide range of products, including electronics, fashion, and home & garden items. It also has a blog and forum where users can share tips and advice on shopping and saving money.

In terms of traffic, is far ahead of its closest competitors, such as and In fact, it has more than double the traffic of its nearest rival! This makes it an essential tool for any online shopper in Germany.

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Traffic statistics

idealo is one of the biggest price comparison websites in Germany and it recently celebrated its 20th anniversary. The company is headquartered in Berlin and was founded in 2000.

The website allows users to compare prices for products in various categories, including electronics, fashion, and books. It also provides user reviews and ratings for each product. idealo is available in several European countries and has websites for Austria, France, Italy, Spain, Switzerland, and the United Kingdom.

idealo has been growing steadily over the past few years. In 2019, the website had around 30 million unique visitors per month. This number increased to 35 million in 2020.

The website has a market share of around 10% in Germany. This puts it ahead of other price comparison websites such as and

Market share

ideala de

The website is a German price comparison website that was founded in 2000. As of 2019, it is the largest such website in Germany, with a market share of 52 percent. The company is headquartered in Berlin.

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ideala de

In the online shopping world, competition is fierce. To stay ahead of the curve, it’s important to understand not only your own traffic but also that of your competitors. is a leading price comparison site in Germany, so we have a pretty good idea of what’s going on in the German ecommerce market. Here’s a look at the traffic numbers and market share for some of the biggest players in the German online shopping space. is by far the largest player in the German online shopping market, with a traffic share of around 50%. They are followed by and, which have around 10% each. ranks fourth with around 5% of traffic.

When it comes to market share, Amazon again dominates with around 60%. Ebay and Otto have around 20% each, while Idealo has around 10%.

These numbers show that Amazon is the clear leader in the German online shopping market, both in terms of traffic and market share. However, there is still room for other players like Idealo to grow their businesses.

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From the data collected, it is evident that is a popular website in Germany with a large market share. The website has a high traffic volume and is ranked highly in terms of both traffic and engagement. This makes it a great platform for businesses to advertise on and reach out to potential customers.